Tie Your Image to Your Brand

Printed ties are the big new trend and will be in every store this spring. They have accents colors in luscious new shades like greens, sky blue, pink, yellow, navy, and camel. Experiment with these to give your neutral-colored suits a focal point of added texture and color. Shop for patterns like paisley, medallion, stripes, lattice, and grid design prints – and find one or two that really resonate with you. A tie is a great way to exude fashion flair and communicate your personal and professional brand, and ties are the main way for a well-dressed man to express his authentic style.4) Fine-Gauge Knit Shirts & SweatersEntertaining a prospective client out on the golf course next month? You will want to dress to impress by showing up in style in a new fine-gauge polo or golf shirt. You may not be ready to retire, but consider retiring last year’s knit shirts. They don’t last through more than a season or two of laundering and dry cleaning before they start to lose their shape and color. Replace them with this spring’s fresh selections to add a little color to your resort wear or smart business casual wardrobe. Many knits this season are in bright tones like lime green, navy, and orange. But if you love a softer look, opt for the new colors of baby blue, pink, or dove gray. Another idea for your smart casual look is to add a new cardigan – but not your daddy’s sweater. Go instead for a modern interpretation of the enduring cardigan classic for a stylish new way to layer when the weather is a little chilly. A lightweight fine cotton fabric should always be your first choice, and you can layer it over a great checked sport shirt. Pair those up with dress trousers, a smart looking belt, and suede slip-on shoes. When you dress this way in triple layers you add polish and credibility to your presence. But we aren’t looking to add bulk and pounds, so stay clear of that heavier-weight bulky sweater. It will only add visual volume to drag down your springtime image.
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